Current Press Releases | 2007 | 2006 |

Just Born Introduces PEEPS® SPOOKY FRIENDST Marshmallow Candies

Bethlehem, Pa. - Halloween 2007 – Just Born, Inc. is scaring up a variety of sweets for trick-or-treaters this Halloween. NEW, individually wrapped PEEPS® Spooky Friends™ and MIKE AND IKE®, HOT TAMALES®, and PEANUT CHEWS® Snack Size Candies will brighten Halloween parties and trick-or-treat bags everywhere!

The PEEPS® Brand Marshmallow Candies line up for Halloween will include:

• New SPOOKY FRIENDS™–delicious marshmallow candies available in two distinct 18-ct and 54-ct variety bags of assorted Halloween shapes like Pumpkins, Bats, Ghosts, and Spiders. With SRPs of $1.99 and $5.99, we have a size that meets all Halloween candy needs.
• Traditional Halloween PEEPS® shapes will include Pumpkins, Ghosts, and Cocoa Cats in assorted sizes and price points.

MIKE AND IKE® & HOT TAMALES® candies, America’s favorite theater-box brands, will put smiles on all of the trick-or-treaters’ faces with their line up this Halloween. “Miniature” half-ounce boxes of each brand are available in 10.5-oz bags at an SRP of $1.99. Also, 31.5-oz variety bags containing both brands will be available with an SRP of $5.99.

For 90 years, PEANUT CHEWS® Brand Candies have been a Philadelphia favorite! This great tasting, individually wrapped candy is back again in convenient bag sizes for Halloween. Both Original Dark and Milk Chocolatey varieties are available in:

• 8-oz with an SRP $1.99
• 14-oz with an SRP of $2.79
• 3-lb with an SRP of $5.99

About Just Born, Inc.

Just Born, Inc., is a privately owned company founded in 1923 and located in Bethlehem, PA. The company employs over 600 associates and markets its candy in over 50 countries. Visit www.marshmallowpeeps.com, www.hottamales.com, www.mikeandike.com, www.peanutchews.com, and www.justborn.com for more Halloween fun.