Bethlehem, PA. October 19, 2010  – As PEEPS® fans visit the new www.marshmallowpeeps.com site, one of the many features they enjoy are the delicious Halloween recipes and crafts.  Featured here is the PEEPS® Campfire Peanut Butter Pie.

Re-launched in September, the totally renovated site boasts new levels of interactivity, appealing animation, enticing recipes, photographs, art and so much more.

Aubrecia Cooper, Assistant Brand Manager – PEEPS® and Seasonal Brands, commented, “Our new website offers fun recipe and craft ideas which look and taste great!  They are easy for parents to make with their kids and they make for great fall afternoon projects.”

While at the newly designed www.marshmallowpeeps.com fans should also be sure to join the PEEPS® Fan Club and be part of the over 87,0000 members who receive the latest news about PEEPS®.

Just Born, Inc. is a privately owned company founded in 1923 and headquartered in Bethlehem, PA, where it manufactures PEEPS®, HOT TAMALES®, MIKE AND IKE®, MIKE AND IKE® ZOURS® and TEENEE BEANEE® Brand Candies. PEANUT CHEWS® Brand Candies are produced in Philadelphia, PA.  All Just Born candies are made in the U.S.A.   

Contact: Ellie Deardorff, 609.279.0977, Deardorff-e.pr@comcast.net or Milena DeLuca, 609.921.1695, justbornpr@verizon.net